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Ticketmaster CEO says concert tickets are too cheap, actually, if you think about it

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michael rapino, ceo of live nation, in sunglasses

In perhaps the most out-of-touch statement since Lucille Bluth priced bananas, Live Nation CEO Michael Rapino — the boss of the company that runs Ticketmaster — said that, actually, concert tickets are too cheap. I'd like to see him tell that to literally any non-millionaire American who's tried to see their favorite artist.

The comments from Rapino came this week while speaking at CNBC and Boardroom’s Game Plan conference. They quickly circulated online and, frankly, I thought they had to be fake. As a CEO, it's the kind of thing you might think, but probably not something you say out loud.

Ticketmaster boss Michael Rapino says concert tickets are 'underpriced'

"In sports, I joke it’s like a badge of honor to spend 70 grand for a Knicks courtside seat. They beat me up if we charge $800 for Beyoncé"

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— Culture Crave 🍿 (@culturecrave.co) September 24, 2025 at 2:31 PM

And if you think we're stripping out some crucial context, think again — the executive was pretty clear in his assessment. For full context, the comments came as Rapino noted that the most expensive sports tickets go for wildly high prices compared to concerts.

"Music has been under-appreciated," Rapino said, according to Vice. "In sports, I joke it's like a badge of honor to spend 70 grand for a Knicks courtside [seat]. They beat me up if we charge $800 for Beyoncé."

He argued that concerts — especially those from the biggest stars — are now more complex productions and should come with higher price tags.

He even said that there's plenty of room for concert tickets to get even more expensive.

"We have a lot of runway left," Rapino said, via Rolling Stone. "So when you read about ticket prices going up, the average concert price is still $72. Try going to a Laker game for that, and there's 80 of them. The concert is underpriced and has been for a long time."

Let's, for a moment, forget that someone paying $70,000 to attend a basketball game is already ridiculous — a gross display of conspicuous consumption, and, in practice, a fee for sitting close to athletes, TV cameras, and celebrities with comped tickets. Sports games are higher priced — and remain the crown jewel of televised events — because they are one-off events with an undetermined outcome. Yes, there are 82 regular-season Laker games, but no one is like the other. You're paying for exclusive access to a thing that will never be repeated.

A concert, meanwhile, is, by its nature, much like the night before and the night after. It's also not totally dissimilar to what you'll find on Spotify. I'm saying this as someone who goes to way more shows than sports games. Buying entry to a concert or show is my primary ticket-buying experience. And, in my experience, prices are really freaking high.

On average, a ticket to Taylor Swift's Eras Tour cost $3,071 in Indianapolis, the capital of a state with a median income of $71,959. The price of a single ticket was double the average monthly rent in the city. That surely cannot be considered "underpriced."

In case you were wondering, Rapino's total compensation last year was $33 million, which was a jump from the measly $23.4 million the year prior and a big dip from $139 million in total comp — yes, you read that right — in 2022.

As consumers, we've all come to expect paying high prices — and excessive Ticketmaster fees — to go see our favorite artists. And we know that arrow is only pointing in one direction going forward. But next time you pull out your credit card to shell out hundreds of bucks — thousands, maybe — to see your favorite musician, you can at least take solace in knowing the Ticketmaster boss thinks you got a great deal.

This story reflects the author's opinion.

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Bad Bunnys halftime show sparked emotional reactions across the Americas. See the heartwarming videos now.

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During Bad Bunny's Super Bowl Halftime Show, millions of viewers experienced the performance together — cheering in living rooms, filming on their phones, and reacting in real time. But for those of Latin American descent, hearing their home countries named out loud during Benito's grand finale made the moment especially meaningful.

In his closing act, Bad Bunny transformed the stage into a celebration of the Americas. Dancers carried flags from countries across North, Central, and South America, while a massive screen behind him flashed messages like "The only thing more powerful than hate is love." He capped the roll call of nations with a declaration that "together, we are America," framing the finale as a moment of shared identity and joy.

For those watching at home, the emotion didn't end when the music stopped. Viewers immediately took to social media to document their reactions, sharing clips of their friends and families cheering, hugging, and erupting with pride when their countries were named — turning a televised performance into a collective celebration.

Together, these clips formed a digital mosaic of diaspora, stitched from small, intimate moments across phone screens and time zones. Each video captured the same feeling: that for a few minutes, home — wherever it was — didn't feel so far away.

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Best last-minute deals on Valentines Day flowers so far — you have way more options than plain roses

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A quick look at our favorite Valentine's Day delivery deals


The Bouqs Co.

Save 25% with code LASTCHANCE

The Bouqs Co. logo



1-800-Flowers

Save up to 50% on top Valentine's Day picks

1-800-Flowers logoq



Urban Stems

Save 25% sitewide with code LOVE25

Urban Stems logo

Unless your recipient has explicitly expressed their disdain for receiving flowers (we all know at least one hater), you really can't go wrong with surprising someone with fresh blooms for Valentine's Day. Not when there are so many opportunities to pick out a truly unique bouquet that fits his or her tastes: Most of the best flower delivery services are offering great last-minute Valentine's Day deals on flower deliveries, saving you 25% to 50% on a gift for the upcoming romantic weekend.

1-800-Flowers is your go-to spot for a classic bouquet of roses on a budget, while The Bouqs Co. and Urban Stems have elevated takes on traditional arrangements that aren't like anything you'd walk past in the grocery store. A majority of bouquets on sale can be delivered by Saturday, Feb. 14 (check the earliest possible delivery date for each). Either way, you're bound to find some pretty stems that scream "them" — so while the timing itself is rushed, the flowers they receive don't have to feel like an afterthought.


Orange and pink flowers in blue vase

Credit: Urban Stems

Save 25% sitewide with code LOVE25


Red and pink flowers with eucalyptus in white vase

Credit: The Bouqs Co.

Save 25% with code LASTCHANCE


Flower bouquet featuring lilies, roses, and a succulent

Credit: From You Flowers

Save 20% sitewide with code 1127


Vase of red roses and baby's breath

Credit: 1-800-Flowers

Save up to 50% on Valentine's Day top picks


Vase of purple, pink, and red flowers

Credit: FTD

Save $10 on all items, plus other savings sitewide


Lego bouquet of roses with box

Credit: Lego

$49.99

$59.99
Save $10

Save $10 at Amazon

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Save 30% on the ultra-portable Ultimate Ears Wonderboom 4 Bluetooth speaker

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SAVE $30: As of Feb. 10, the Ultimate Ears Wonderboom 4 is on sale for just $69.99 at Amazon. That's 30% off its list price of $99.99.



Ultimate Ears Wonderboom 4

Credit: Ultimate Ears

$69.99
at Amazon

$99.99
Save $30

Mashable's shopping team has spent quite a bit of time with Ultimate Ears Bluetooth speakers and we're big fans. We love the Hyperboom and Epicboom, but the itty bitty Wonderboom is one of our absolute favorites. If you're in the market for a portable Bluetooth speaker, we highly recommend this tiny powerhouse — especially when it's on sale.

As of Feb. 10, the Ultimate Ears Wonderboom 4 is down to just $69.99 at Amazon. That's 30% off its list price of $99.99 and just 10 bucks shy of its best-ever price from Black Friday.

Our favorite sub-$100 Bluetooth speaker, the Wonderboom 4 fits in the palm of your hand but offers surprisingly balanced and powerful sound. As Shopping Reporter Bethany Allard noted in our roundup, "the sound profile is well-rounded and can get loud."

It can last up to 14 hours on a full charge, handles drops from up to five feet like a champ, and can be submerged in water for up to half an hour. We do wish it offered a companion app to customize the sound profile, but for a ultra-portable no-frills speaker, it's an excellent value.

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